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Content Hub Changelog

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AI-assisted brand awareness in Content Hub early access

AI-assisted brand awareness is now available in early access for Sitecore Content Hub users. Powered by Sitecore Stream, this feature helps ensure all AI-generated content reflects your brand’s tone, style, and identity. It enables teams to create consistent, high-quality, and on-brand content.

What’s included

  • Brand kits - connect brand kits published in Sitecore Stream to Content Hub so AI can apply your brand guidelines, tone, and visual identity when generating content.

  • Brand Assistant - use this feature to ensure all AI-generated content reflects your brand's unique voice and identity, enabling teams to maintain consistency across workflows.

Getting started

To begin using AI-assisted brand awareness, your organization must have an active Stream Premium subscription and Portal auto enrollment enabled. Make sure AI capabilities are enabled in Content Hub by a superuser or a user with the necessary permissions. Create and publish your brand kits in Stream, map them to your brands in Content Hub, then enable the Brand Assistant to make it available on all pages.

Note
This feature is currently available as part of our early access program—contact your account manager to express interest and we'll notify you when it's available.