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Learn more about new versions, changes and improvements for SitecoreAI

AI Discovery insights now available in brand context

SitecoreAI now brings AI Discovery insights from Scrunch directly into Brand context. Organizations with a Scrunch subscription can connect a configured brand and enrich its context with AI-generated insights and supporting files.

Once connected, SitecoreAI creates a dedicated AI Discovery folder within the brand context’s file structure. The data gives agents in Agentic studio richer brand context, including insights into visibility, audiences, competitors, topics, prompts, and cited sources. Agents can use this context to make content generation, recommendations, and other brand-related tasks more informed and relevant.

What's included

  • Connect brand context to Scrunch - connect brand context to a configured  brand in Scrunch to generate the AI Discovery files.

  • Access AI Discovery insights - explore the read-only AI Discovery files with insights into your brand’s visibility and performance across AI platforms, topics, audiences, competitors, and cited sources.

  • Keep brand data up to date - AI Discovery files refresh automatically each day so your Brand context reflects the latest available data from Scrunch.

  • Manage Scrunch connections - disconnect Brand context from Scrunch at any time to stop data synchronization.