Sitecore XM Cloud is a cloud-native, headless CMS, for developers and marketers to efficiently launch engaging omnichannel experiences. XM Cloud bundles:
- The latest versions of Sitecore Experience Manager (XM)
- Pages content editor
- Sitecore Experience Accelerator (SXA)
- Headless Services
- Experience Edge, since XM Cloud is a SaaS solution
XM Cloud Embedded Personalization offers a set of rules targeting audiences and segments where you can define variations based on those audiences.
- Edge functions are used for swapping out the page delivered to the visitor based on those personalization rules.
- Preview Mode You will be able to preview variations and see what the experience looks like directly in Pages in a preview mode.
- Analytics are available to you to measure different variants which are tracked based on page traffic on the site.
Delivering excellence - XM Cloud Embedded Personalization empowers brands to deliver excellence through the following pillars:
- Speed: Visitors are greeted with an experience that loads lightning-fast and engages instantly.
- Relevance: Customers are recognized and welcomed back to an experience that understands their needs.
- Agility: Marketers can easily orchestrate the overall experience across digital campaigns.
- Flexibility: Developers can rapidly develop and launch new experience types with modern frontend frameworks.